Sentinels Secures $3 million Investment From Ownership Group

Author

Moin Khot

Date

Oct, 31.2023

Prominent North American esports organization Sentinels has just received a significant financial boost. The ownership group backing Sentinels recently made an official announcement about injecting an impressive $3.4 million into the company, marking a pivotal moment for the brand and its fans.

This substantial cash infusion, according to the official press release, is a clear indication of the ownership group's unwavering confidence in the future of Sentinels. Moreover, it is expected to empower the organization to maintain its day-to-day operations and embark on exciting new esports ventures.

One notable detail about this investment is that it comes on the heels of Sentinels' successful crowd-funding campaign on their StartEngine page, which has amassed over $150,000 from dedicated supporters. The company hopes that this financial boost will provide a sense of security to fans, reassuring them that Sentinels is here to stay.

Sentinels' financial situation came into focus earlier when they initiated the StartEngine campaign in August. At that time, the public learned about the staggering monthly expenses, which included player, creator, and staff salaries totaling $695,000. Sentinels made light of their own financial challenges on social media, often joking about being "broke."

However, today's cash injection is expected to alleviate some of those concerns. The organization anticipates a reduction in their monthly spending due to an industry-wide decrease in player costs. Notably, Sentinels made significant roster moves during the offseason, including the acquisition of VALORANT in-game leader Mouhamed "johnqt" Ouarid, re-signing superstar Tyson "TenZ" Ngo, and bringing back Jordan "Zellsis" Montemurro as a sixth player.

Sentinels is also keeping an eye on the future with a keen interest in the in-game digital content introduced by their flagship title, VALORANT. Riot Games plans to release team skins for partnered VCT teams sometime in 2024, offering a potential revenue stream for the organization.

Recent Sentinels' activities include hosting showmatches that showcased their revamped VALORANT roster, competing against prominent teams like G2 and Moist x Shopify. In addition to these showmatches, Sentinels is gearing up for the Sentinels Invitational event, featuring these three teams along with Challengers team Oxygen, starting on November 1.

Sentinels' $3 million investment signifies a new chapter in their journey, bringing hope and excitement to both the organization and its devoted fan base. With this financial backing, Sentinels is poised for a brighter future in the competitive world of esports.