BGMI and Mumbai Indians Forge Epic Collaboration

Author

Moin Khot

Date

Mar, 21.2024

Krafton India has unleashed a monumental alliance. The renowned Battlegrounds Mobile India (BGMI) is joining hands with the illustrious Mumbai Indians, the five-time champions of the Indian Premier League (IPL), to unveil an array of exclusive in-game treasures inspired by the essence of cricket.

The amalgamation of BGMI and Mumbai Indians comes hot on the heels of a prior revelation in September 2023, heralding a partnership with none other than Hardik Pandya, the valiant captain of the Mumbai Indians. Pandya, famed for his audacious on-field prowess and flamboyant demeanor, infused BGMI with bespoke in-game offerings mirroring his distinctive persona. From attire ensembles to headgear, and even cricket-themed gestures, players were treated to an immersive cricket experience, channeling the aura of their cherished all-rounder.

At the heart of this cricket-themed gala was the introduction of the revered BGMI Cricket 33 Crate, an ode to Hardik Pandya's iconic jersey number. This exclusive crate bestowed upon players a cornucopia of rewards, featuring the Hardik Pandya Voice Pack, the Hardik Blitz 33 Cap, and the No.33 White and Blue Cricket Sets, among other treasures. Each artifact meticulously crafted to infuse the essence of cricket into the heart of BGMI, enabling enthusiasts to flaunt their passion for the sport and rally behind Pandya and the Mumbai Indians.

Anticipating a similar extravaganza with the Mumbai Indians, possibly during the impending IPL 2024 season set to commence on the 22nd of March.

This alliance not only elevates the gaming experience for aficionados of BGMI and cricket but also signifies a pivotal juncture in the monetization landscape of mobile gaming in India. As per a recent FICCI-EY report, the online gaming domain witnessed a substantial surge in paid gamers, totaling nearly 90 million in 2023, with revenue from transaction-based games surging by 21% to INR 182 billion. BGMI, at the forefront of monetization within the Indian app sphere, epitomizes the potential of strategic collaborations in captivating audiences and propelling revenue.