Sreyasha
Sep, 20.2022
Intel CEO Pat Gelsinger is shutting down rumors that Intel is closing its GPU development. In a tweet, Gelsinger wrote that he has got his own personal A770 from Raja Koduri who is the Intel graphics head and that the company is now getting the first batch of A770 cards set for retail.
Soon after hitting the market, A770 will mark an important step for Intel. The company has shipped mobile Arc GPUs in laptops. The Arc 380 shipped first in China and was affected with driver issues and had poor reviews too.
This resulted into rumors that Intel would drop GPUs on the back of news that Intel may exit more businesses in 2023. Koduri shrugged off the scuttlebutt last week and presently, Gelsinger is promising the A770 will ship.
It is yet not known where the A770 will ship. The A380 was only in China and we still do not know whether or not the A770 is the first card Intel will ship, will follow suit or if Intel will bring its Alchemist GPUs to US, Europe, and other international markets.
Intel also does not have the best timing here. When Intel declared that it was getting serious about GPUs, there seemed like a necessity of a third competitor in the space. Getting one of the best graphics cards seems to be constantly refreshing online stores or waiting outside of brick-and-mortar retailers in order to avoid paying scalpers.
GPU prices from Nvidia and AMD are gradually normalizing and in fact, dropping below the suggested retail price as mining operations that concentrated on Ethereum are unloading their cards following the Merge. Moreover, Nvidia is expected to announce some of the RTX 40-series graphics cards tomorrow at the time of the fall GTC 2022 keynote.
More competition in the space would be better. Previously, Intel stated that Arc A770 delivers stronger ray tracing performance than a GeForce RTX 3060 at 1080p on ultra settings. When combined with Intel's XeSS upscaling, it seems Intel won't be competing at the top-end but may be capable of balancing between price and performance in the middle of the pack.