The success of Halo Increases Interest in Paramount+ Worldwide

Author

SB

Date

Jun, 23.2022

Halo was one of the most anticipated Paramount+ exclusives, as well as the series, has
helped spark global interest in the streaming platform. Variety reports that Halo has
outperformed expectations in several markets, including Latin America, resulting in a
record pace of sign-ups. Viewers are also going to stick with the show until the very end.
Halo has been renewed for a season 2, so that statistic bodes well for the series; future. The
show's mature themes, according to David Nevins, a chief content officer of scripted originals
for Paramount+, have contributed to its success. It has a political worldview that people can
connect with, Nevins told Variety.

Halo has overtaken 1883 as Paramount+'s second most popular original series. Although not
currently available in all markets, the Xbox adaptation has been licensed to networks in
Japan and France. Of course, the fact that Halo has been a major video game property for
over 20 years doesn't hurt. While the Halo brand has been around since 2001, 343
Industries' Kiki Wolfkill believes there is an opportunity to create deep relationships between
the show and games.
It's fantastic to have the two running alongside each other to support each other, Wolfkill
told Variety. We always want [viewers] to recognize the show as Halo when they see it. And
we'll keep adding content to the game that reflects what we see on the show.
It remains to be seen how this type of collaboration will play out in games like Halo Infinite,
but the success of the show provides an opportunity for Xbox and Paramount. At the
moment, video game adaptations are experiencing a revival, and Halo is one of several
examples. It remains to be seen whether the show's second season will be as successful, but
Halo is resonating with a large number of viewers right now.