FACEIT launches a platform for marketing esports

Author

Admin

Date

Feb, 28.2022

FACEIT ADVERTISEMENTS is a new advertising platform for marketers wishing to reach out to a competitive gaming audience. The goal of the new section, according to FACEIT, is to maintain businesses at the top of the brand's platform. The firm will also act as a consultant for companies looking to better understand gamers. Moritz Natalini, previously of Bidstack, Sky, and Expedia, will be in charge of FACEIT Ads.

The purpose, according to FACEIT, is to showcase the company's capabilities while also drawing attention to high demand for comparing goods to the competitive matching platform. According to a recent survey, the FACEIT platform has over 23 million members throughout the world, all of whom are part of the audience that needs to be reached through traditional advertising.

“With only 24 million members on our network, we have a very driven, engaged, and reliant group of people”, said Michele Attisani co-founder of FACEIT. “This is why we are so happy to introduce this new product and connect with manufacturers of all sizes and shapes, who are vital yet frequently disregarded” he added.

According to Esports Insider, while ads on FACEIT's platform are not new, the corporate consultancy section most certainly is. The company announced that it now has the capabilities to provide 'full-funnel' solutions for all types and sizes of businesses, as well as consultation services and products.

About FACEIT

FACEIT is a London-based esports platform that was created in 2012. Counter-Strike: Global Offensive, League of Legends, Rocket League, Tom Clancy's Rainbow Six Siege, Dota 2, and Team Fortress 2 are among the titles for which the firm has overseen leagues.